| Tips
and Requirements
for submitting PR, Events, Flyers and Posters
Posting Events to our Online Calendar
Preferred Method:
Complete the online submission form on the members' site at:
http://www.DoorCountyVisitorBureau.org/coe.htm
Alternative
Method: e-mail the following to Cathy Lynch at:
cathy@doorcounty.com
Name of the event
Date(s) of the event
(Example: Friday Feb 1, or Friday Feb
1-Sunday Feb 3)
Time(s) of the event:
(Example: Friday 11-7, Saturday 9-5, Sunday
9-3)
Location of the event
Year of
event
Pre-registration required? (Yes or No)
Admission Fee? (Y or N) / If Yes, How Much?
Phone Number to Contact for more information
Website link for more information
Brief yet detailed description of the event.
Also include Contact information (not for
publication) in the event a staff member has a question prior to publication
on the Internet: Name, e-mail address and daytime phone number.
Posting Press Release in the "Member News" column of
DoorCountyVisitorBureau.org
Preferred Method:
Post your Press Release on your own site and e-mail the URL
phil@doorcounty.com (include a
brief tag line and current logo if we don't have one - see "Logos" below)
Alternative: e-mail your Press Release to
phil@doorcounty.com (attach a Logo
if we need one - see "Logos" below)
Required either way: Your Press Release must
contain the elements of an AP style Press Release including, but not limited
to, 1.) Headline; 2.) Contact Information; 3.) First paragraph, not more
than 2 sentences containing: Who, What, Where, When and Why; 4.)
Additional information; 5.) Boiler Plate about your organization.
If any of these elements are missing, your information might not be posted.
Posting Posters/Flyers/Brochures along with your "Member
News" item,
This has proven to be a highly effective way to
make your Posters, Flyers and/or Brochures available to other members - as they need
them.
Preferred Method:
Upload an "e-book" PDF of your Poster or
Flyer and e-mail the URL to:
phil@doorcounty.com
Alternative Method: Because of the broad
availability of the free Adobe Reader to anyone online, a PDF is preferred
but, if you do not have the ability to "distill" your document into a PDF,
simply e-mail it "as is" and I will do my best to get it distilled.
Suggestions: If your ads were created by another
individual or firm, chances are they would be able to distill and e-mail the
final design to me. To insure your message is accessible to everyone,
it is important to have your PDF created with "e-book" settings. It's
definitely worth asking.
Broadcast E-mail
The purpose of Member-to-Member e-mail is to
enhance communication within our business community. Member-to-Member e-mail
is not intended for sales promotions, solicitations or political promotion -
with the exception of Business Services or Community Events. In essence, it
must be newsworthy. This service is offered to members for $25 per e-mail or
labels for snail mail. Your announcement will be sent to our
permission-based e-mail list in conformance with the Canned SPAM act:
http://www.ftc.gov/bcp/edu/pubs/business/ecommerce/bus61.shtm.
Requirements
Any memo considered for broadcast must be
submitted via e-mail in simple
html or plain text.
Announcements must be submitted a week
in advance. E-mail your Member-to-Member memo for consideration to
phil@doorcounty.com. It is recommended that your e-mail be as short as
possible and you are encouraged to include hyperlinks to your own website
and/or a printer-friendly poster/flyer for additional information. (use of
hyperlinks are tracked and the open rate can help you guage the level of
interest among recipients) It is important to include your e-mail
address as well.
HTML
We are now able to accept predesigned HTML
code for your announcement. Please design your announcement to fit
within Constant Contact's 6 inch page width and e-mail the code to Phil
at: phil@doorcounty.com.
Text & Graphics
Graphics are limited to one web ready logo and
one or two photos (reduced to a 72dpi and less than 300 pixels wide -
larger photos may delay or prevent posting.) Web-ready jpg, jpeg or gif
formats are preferred. Vertical logos should be no more than 100
pixels wide, with a resolution of no more than 150psi and, Horizontal
logos may be 150 - 200 pixels wide, with a resolution of no more than
150psi. You may also e-mail your logo and it will be reformatted or
resized as needed.
This
service is offered as a communication tool and should not be regarded as
advertisement. Promotion of "Sales" or "Specials" are not appropriate. We
reserve the right to place additional conditions on this policy for any
reason for the prevention of misuse or abuse of this service or the
invasion of member privacy.
We cannot guarantee the posting of any
particular message; events that affect the overall occupancy of the County
will take precedence. It is our conviction that we are servicing the
customer best when our "frontline employees" know what's going on and are
able to answer questions accurately for our visitors.
We reserve the right to change or discontinue
this service or change policy at any time and for any reason. Any and all
promotions submitted for publication without additional charge may or may
not be posted. Individuals submitting promotional information shall remain
entirely responsible for accuracy and shall hold the Bureau and its
employees harmless in the event of an error with the only means of
resolution being limited to republishing the corrected information after
written notification of the error.
Important Note: Member-to-Member e-mail
is not to be misunderstood as an endorsement or opinion of the Bureau - they
are simply messages relayed from one member to other members.
Return to our Members' Site:
http://www.doorcountyvisitorbureau.org/home.htm
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