Space and Material
Requirements for the Newspaper & Magazine Programs
Black and White
camera-ready materials should be provided on computer disk or emailed. Ads
must be provided to B+L in the following guidelines. If you do not have
access to the suggested formats, the agency can create your ad at a rate
of $85/hour.
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Ads must be created
in PhotoShop, Illustrator, QuarkXPress or provided as a PDF.
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If providing a PDF,
note we cannot make changes to these files. Embed all fonts on PDFs to
ensure print quality.
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Provide QuarkXPress
documents with the size clearly marked with crop marks (MAC is preferred
if not IBM compatible). If providing via email, "stuff the file" with
graphics and fonts.
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Collect for output
all files needed (Images should be in TIFF or EPS formats).
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If providing Adobe
Illustrator file, make sure all fonts are outlined.
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We cannot accept
True Type fonts, only postscript fonts allowed.
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Include a hard copy
printout of the ad with crop marks and a directory listing of the disk.
If sending by e-mail, you must fax a copy of the ad.
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Emailed ads can be
sent to
Stephanie Fox at
sfox@boelterlincoln.com. When emailing ads, label the subject line
of the email as follows: Advertiser name_ad size. Example: Door County
Chamber_2x10.
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If ads are emailed,
a faxed hard copy is also required. Send to the attention of Stephanie
Fox to 414.271.1436.
Please note the
following
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Please do not add
black borders to your files, as ads sometimes must be stretched and the
border doesn’t stretch evenly with the ad.
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When building ads,
please make sure to create your document to the correct size. All
advertisers should send their files titled as: Advertiser name_ad size.
Example: Door
County Chamber_2x10.
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If your ad is black
and white, please send the files as black and white. When 4 color, send
as CMYK.
We accept the
following types of computer disks:
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Zip disk, 100 MB
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Mac-formatted CD Rom
Reservation Form
Participation Agreement |